SEO By Matej
OUR FRAMEWORK

From Audit to Authority: A Process Built on Precision

SEO is not a checklist; it's a dynamic system of interconnected disciplines. My process is designed to master each one, creating a powerful, compounding effect that drives sustainable organic growth and tangible business results.

PHASE 01

Strategy & Discovery

Every successful engagement begins with a deep, holistic understanding of your digital ecosystem. We go beyond surface-level analysis to build a data-driven roadmap that aligns SEO opportunities directly with your most important business objectives.

SEO Strategy Architecture

Designing multi-layered strategies that integrate technical, content, and authority signals while mapping SEO goals to business KPIs like revenue and ROI.

Competitive Intelligence

Performing semantic gap analysis and reverse-engineering competitors’ strategies to identify high-value opportunities and algorithmic weaknesses.

Core Deliverables

  • Comprehensive SEO Audit
  • Competitor Landscape Analysis
  • Data-Driven SEO Roadmap & OKRs
  • Advanced GA4 & GSC Configuration

Core Deliverables

  • Crawl Budget & Log File Analysis Report
  • JavaScript Rendering & CWV Audit
  • Scalable Structured Data Implementation
  • Site Architecture & Internal Linking Plan
PHASE 02

Technical SEO Excellence

A powerful strategy requires a flawless technical foundation. I specialize in the most complex areas of technical SEO to ensure your site is perfectly optimized for both search engine crawlers and users.

Crawling & Rendering

Optimizing crawl budget via log file analysis and mastering JavaScript SEO for modern frameworks (React, Vue) to ensure all critical content is seen and indexed.

Architecture & Performance

Engineering scalable internal linking frameworks and optimizing for Core Web Vitals to improve authority flow and deliver a superior user experience.

PHASE 03

Content & Authority

Technical precision is only half the battle. We win by creating expert-level content that builds topical authority and earns trust from both users and search engines, positioning your brand as a leader in its space.

Topical Authority & Entity SEO

Building comprehensive topic maps using NLP tools and structuring content around user intent to dominate entire keyword ecosystems.

E-E-A-T & AI Optimization

Integrating human-AI hybrid workflows to scale high-quality content, while building powerful E-E-A-T signals through author schema, digital PR, and brand entity alignment.

Core Deliverables

  • Content Gap Analysis & Topic Maps
  • SEO Content Brief & Briefing System
  • E-E-A-T Audit & Implementation Plan
  • Digital PR & Link Acquisition Strategy

Core Deliverables

  • SEO Automation Scripts (Python)
  • Custom Reporting Dashboards
  • Full Site Migration Management Plan
  • Ongoing Performance Forecasting
PHASE 04

Scaling, Automation & Forensics

Long-term success requires scalable systems and the ability to navigate complexity. I implement automation pipelines and advanced diagnostics to protect your assets, handle challenges like migrations, and ensure continuous growth.

SEO Automation & Engineering

Using Python and APIs (GSC, Screaming Frog) to automate repetitive tasks like log analysis, internal link mapping, and QA checks before deployment.

Advanced Forensics & Migrations

Identifying and recovering from algorithmic updates, managing full-scale site migrations, and protecting KPIs through meticulous pre- and post-launch validation.

Ready to Build a Powerful SEO Foundation?

If you're looking for a partner to handle the technical complexity and strategic depth of modern SEO, let's connect.

Schedule a Consultation